Product Design

Kuuh

A prepaid fibre app that keeps customers in control, from coverage check to cancellation.
Overview

Kuuh is a South African internet provider offering uncapped, prepaid fibre with no contracts. Customers needed one place to check coverage, pick a package, track usage, manage billing and get support, without the fine print fibre is known for.

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Working alongside Spaza!, my role was the end-to-end user experience and user interface design of the Kuuh app.

Client:
Spaza!
Year:
2023

Fibre usually comes with friction: unclear coverage, surprise charges and cancellations built to trap you. Every flow was designed to remove it, so customers always knew where they stood before they committed.

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Key takeaways:

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  1. Check coverage before asking anyone to sign up
  2. Show pro-rata costs before payment, not after
  3. Offer a downgrade at cancellation, not a dark pattern

The constraint was speed. The full app went from first flow to handover in about two months, so the work leaned on a small set of reusable patterns.

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That kept decisions quick, screens consistent and the build straightforward for the dev team.

Stef always goes above and beyond to produce high value work for us at speeds that compliment our dev structure. He always go the extra mile to make sure that the tasks are met with professional levels of quality and detail.

Theuno de Bruin
Founder and CTO, Spaza!

Project Credits

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